IMAMS BLOG - Providing education in martial arts business management, school marketing, student retention and internal marketing

Call Your Former Students to Get New Ones

Every martial arts school has students who have left for any number of reasons. Some you can dismiss such as moving, going off to collage, etc.

You can increase your enrollments two ways by contacting former students. One is by

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40 Ways to Bring New Students Into Your Martial Arts School

Someone once said, “I don’t know how to bring in 40 clients per month but I do know 40 ways to bring in 1 client a month.”

That’s me.

When I talk about bringing in new students to your martial arts school I never

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How Do the Comics Teach Us Martial Arts Business Management?

As many of you already know, I have recently created a new Fan Page on Facebook called, “Free Martial Arts Business Tips from the Comics” This is a weekly video newsletter that teaches

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Free Martial Arts Business Tips from the Comics

We had some glitches with our Facebook Fan Page but it is back! (If you “Liked” the old page you will have to “Like” the new page again.)

I have just created a new Facebook Fan Page that is unlike anything out there in two ways. First, each week I give you free insights into all areas of running a school and running a business in general through a humorous setting – the funny pages! Second,

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What You Owe to Your Martial Arts Students

What you owe your martial arts students is your absolute best efforts to retain them for as long as possible. To some, this might seem selfish but, in fact, it is just the opposite.

This article is another of the continuing series of posts based on IMAMS founder,

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Listen and Ask to Run a Better Martial Arts School

Listen to your customers. These are not just the students but also the parents of students. Listening to your customers can help you retain more of them for longer periods of time. It can help prevent small issues from festering into large issues.

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4 Ways to Help Students Stay in Your Martial Arts School Longer

For some martial arts schools it seems to be a constant battle to keep students from dropping out. As a martial arts business manager it is your job to find ways to help students continue their training.

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How to Use Referrals for Your Martial Arts Business

A martial arts school is like any other business in many ways. You need customers, you need to keep those customers coming back and you need your customers to bring in new customers.

Learning how to use referrals is a key component of your martial arts marketing strategy.

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School Calendar is Key to Organized Martial Arts Management

If you randomly do things and constantly prepare marketing for your martial arts school at the last minute you are costing yourself money.

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Three Reasons to Set Proper Pricing for Your Martial Arts School

There are those that would tell you that they teach the martial arts for the love of the art – not for the money. They think that charging a proper amount of money for their services some how makes them a “sell out” or that they are only in it to get rich.

But these are exactly the people who do a disservice to their students and the community at large.

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